Designing for the future of Tesco
Data Analysis Interface SYstem
DAISY
8 applications used by colleagues and suppliers to manage products at Tesco
- myProduct Range
- myProduct Cost
- myProduct Deals
- myProduct Price
- myProduct Promotions
Product Lifecycle Management Apps
- myProduct Quality
- myProduct Induct
- myProduct Develope
User research
What we learnt from listening to users?
“It’s a pain getting all the data about a product, it would be great to have all the information in one place.” – Anonymous buyer, UK Food
Collating the right data is manual and time consuming.
“There has been times when the wrong products get removed from stores and has taken me weeks to fix.” – Anonymous buyer, UK Food
Issues caused by human error take time and effort to fix.
“We need to see the data in context of the other products, the data points must be in one place, on one screen.” – Anonymous buyer, UK Food
Spreadsheets are the key tool to collate data and decide.
What are the users goals and how do they typically achieve them?
What We Delivered
Daisy is a design system for creating engaging business tools which empower Tesco colleagues to make better decisions for Tesco customers.
Colours
Tesco Blue
#00539f
Tesco Red
#ee1c2e
Body Grey
#666666
Typography
Tesco Modern Bold
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
Tesco Modern Regular

